CONNECTED TV

Reach travellers on the biggest screen in the house

Premium, full-attention streaming ads that find your travellers at home in their source markets — and prove the campaign drove real-world store visits.

The opportunity

Streaming has overtaken traditional TV — and it's targetable

Your travellers have moved to streaming, and the big screen now carries the precision of digital. Reach relevant, high-value travellers in their home markets, in a premium, non-skippable, full-attention environment — with none of the spray-and-pray of linear TV.

~48%
Streaming share of TV viewing
Now bigger than broadcast and cable combined — Nielsen, 2025
~95%
CTV ad completion rate
Non-skippable, full-screen attention — Innovid, 2024–25
85%+
Households with a CTV device
Virtually every home is reachable — Nielsen / eMarketer
Why it works

The reach of TV, the precision of digital

Everything linear TV couldn't give you — targeting, completion and real-world proof.

Full-screen attention

The biggest screen in the home, watched lean-back — your brand in a premium, undistracted environment.

Non-skippable completion

CTV ads run to the end. Your message is seen in full, not scrolled past.

Precision targeting

Reach relevant travellers by market, profile and intent — not a broadcast spray to everyone.

Measurable to store visits

Tie the big screen to the real world — verified store visits attributed back to the campaign.

Where it runs

Across the premium streaming landscape

Your ad runs in the platforms travellers actually watch — premium, brand-safe streaming inventory bought on your terms.

Netflix
Disney+
Prime Video
Max
Hulu
Paramount+
YouTube
Peacock
ESPN
Tubi
Pluto TV
The Roku Channel
Netflix
Disney+
Prime Video
Max
Hulu
Paramount+
YouTube
Peacock
ESPN
Tubi
Pluto TV
The Roku Channel
Comment ça marche

From the big screen to a verified store visit

The thing linear TV could never do — connect a brand-building ad to a real-world action, and prove it.

Step 01
Premium streaming ad
Your ad reaches the traveller at home in their source market, full-screen and full-attention.
Step 02
They travel
The same relevant traveller flies to your market with your brand already front of mind.
🛍
Step 03
They visit
They walk into your store, airport boutique or counter at the destination.
📍
Step 04
Measured & verified
Location data verifies the visit and attributes it back to the campaign.
Worked example

A multi-channel campaign including CTV drove verified, attributed in-store visits and 200+ booked appointments — measured in real time through location data, proving streaming media moved people in the real world.

The opportunities

Ways to run the channel

A full CTV toolkit across premium streaming inventory, bought on your terms.

Standard spots

15 and 30-second non-skippable ads in premium streaming content.

Interactive & shoppable

Remote-driven engagement and direct-to-product formats on the big screen.

Pause ads

Native placements shown when the viewer pauses — high-visibility, low-intrusion.

Live sports & events

Reach engaged, high-attention audiences around premium live moments.

FAST channels

Free ad-supported streaming — scale across cord-cutters and light TV viewers.

Sequenced with mobile

Pair the big screen with mobile and display for full-journey frequency.

READY TO REACH THEM?

Réserver un rendez-vous

Tell us your brands, your target markets and your goals, and we’ll show you how connected TV fits the journey — and how we’ll prove it.