CONSULTANCY
Travel-retail media expertise, working directly for your brand.
Independent strategy, audience and measurement advice — or an extra pair of senior hands inside your team. Grounded in real traveller behaviour, with no media-owner agenda.
Where we help
Three areas, drawn from the playbook that built a retail-media business from scratch.
Media strategy
Channel mix and journey planning across the five traveller stages.
Audience & data
Turning travel and tax-free signals into addressable audiences.
Measurement
Connecting media to footfall and in-store sales, not impressions.
Ways to Work with us
From a one-off project to a seat inside your team — whatever the moment needs.
Project
A defined piece of work with a clear deliverable — from audit to activation plan.
Retained
An ongoing strategic partner, month to month, as your priorities shift.
Embedded / interim
An extension of your team — interim, contract or bridging cover for a senior gap while you hire.
How an engagement works
01
Audit
Where you are now, and the gaps.
02
Strategy
A plan mapped to the traveller journey.
03
Activation
Hand-off, or we run it with you.
Built on global experience
Echolution draws on more than twenty years at the intersection of travel and media — from product and commercial roles in publishing, to a decade building travel-retail media at a global scale. That depth of experience now works directly for brands, helping them reach international travellers across every market that matters.